Source: http://www.provab.com/travel-software.html
Implementation of travel software has become a very common part with the travel agencies. It is the features associated with the travel agency software that has led to many success stories on behalf of the travel agencies.The user-friendly and flexible nature of the software helps in attracting more users and simultaneously there users book their flight tickets, hotel reservation and many other requirement through the travel portal. OTA – Online travel agencies are at all time high. With a global surge in tourism, online travel business has become big. There are many travel companies, which are looking for online travel software. Te make a recognized online presence, one really need to take care the features, which actually connects to the end users. The success of the travel agency software is dependent on its features. Some of the features which should be a part of a successful travel agency software has been mentioned below.
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Responsive Web Design: Your online travel portal must be responsive to all the platforms and devices along with browser compatibility. If your agent or customer is not able to book from their smartphones or access your travel booking software from their tablets then there are more chances that despite of your competitive prices they will go to another website.
Best Inventory: Frequent travellers look for variety of inventory and customised bookings. Inventory generated from multiple channels and multiple xml integrations will bring wide range of services.
Competitive pricing: Buyers are actually window shoppers. They will compare the prices and look for the competitive price to book flight, hotels or car. Apparently they also look for quality service which they are aware that they cannot get in cheap price as well.
Itinerary Management: Travel booking software must generate the customer’s itinerary and give them regular time to time updates on every travel affair including the PNR number.
Social Media: Social Media is the mode for viral marketing. It is more effective compared to direct marketing. Regular offers and discounts generated by travel booking engine can be reflected to all your customers and their circles through social media tools. Apart from that your customer’s experience also matters which in turn you can promote to others.
Best Inventory – Best inventory is the most important ingredient for any online travel software. End users should have options to choose from many. Better the options, more the sales.
Related: Travel Portal Development Company
Right Pricing – There are many travel agencies running online travel software. Users are searching on multiple travel portals before making the booking. So the pricing becomes the key element for it.
Wide Layout Display – Many travel bookings on the OTAs, are done on the go. Most of the end users are connected to internet on high definition devices. A wide layout will make it easier for users to check details in totality.
Customized Theme – The themes of travel agent software is the the key to connect to clients. The themes and the GUI elements should be changed according to the festival time.
SEO Friendly – For any travel software to be successful, it’s very important for it to be SEO optimized. Thorough onpage and offpage optimization should be done to bring the best rankings on the various search engines.
Booking Management – Travel software must have a very comprehensive booking management system. Once the booking is done, users should immediately get the confirmation followed by PNR / voucher.
Related: Amadeus Travel System
Comprehensive Reporting Module – Reporting should be one very quick and handy tool for any travel agency software. Admin should be able to get any report on the click of a button.
Social Media – Social media is one of the most robust marketing tool for any travel software. Users should be able to share the purchase, comments and almost anything through the OTA’s social media interface.
Why Amadeus software is in great demand among agencies in Saudi Arabia, Dubai and other middle east countries?
Amadeus GDS is known as one of the best global distribution systems across the globe. Amadeus software uses the web services and using which online travel booking systems could be connected with amadeus travel inventory. So basically Amadeus GDS software is travel software connected with Amadeus GDS system.
Regarding Author:
Author is a senior business analyst and an expert in travel software development and marketing strategy implementation.
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